The UK Pavilion – organised by the Association of British HealthTech Industries (ABHI) – will highlight UK digital health technologies being showcased at Arab Health 2019 in Dubai, with over 150 healthcare businesses among the UK delegation.
Exhibitors include MIRA Rehab whose medical software turns physical and cognitive exercises into videogames, with the aim of making therapy easier to follow and increasing patient compliance. The technology aims to motivate people to get better in a faster, easy and fun way. As performance is tracked, the tool can be used by therapists so they can personalise MIRA to fit their patients’ conditions.
Another technology on display in Dubai, My Diabetes My Way, an online self-management platform. It gives people with diabetes secure access to their own medical records and home recorded data together with tailored information, advice and multimedia education resource access. The product has been developed with input from UK clinicians, technicians, data experts and patients and has undergone user testing and evaluation to demonstrate its clinical impact.
Paul Benton, managing director, International, said: “There is no doubt a digital revolution is taking place in the UK. We have some of the world’s most innovative digital health technologies being developed and we are delighted to host many of them on our UK Pavilion at Arab Health.”
The global market for digital health was estimated to be worth £70bn in 2016 and is expected to almost double to £150bn by 2020. In the UK, digital health employs over 10,000 people, generating £1.2bn in turnover. Over the last year alone there has been an extra 1,100 jobs created – an increase of 11%.
Arab Health takes place at the Dubai Convention and Exhibition Centre from 28-31 January.