Tagged Ava

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Will this be 2018’s healthtech trend?

“If the consumer economy had a sex, it would be female,” says Bridget Brennan, Forbes. Is it any surprise then that femtech – healthtech aimed specifically at women – is the trend we should be backing in 2018? According to Brennan, “women drive 70-80% of all consumer purchasing, through a combination of their buying power…

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Study shows wearable could detect pregnancy

Clinical trial results indicate that Ava’s cycle-tracking wearable has potential for future use in pregnancy detection. In a recent clinical trial Ava conducted in collaboration with University Hospital of Zurich, the Ava bracelet captured physiological changes known to occur in early pregnancy. More specifically, significant differences in heart rate variability, pulse rate, and temperature between…

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